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WORLD OF HUNTSMAN | Journal

Huntsman inspires a new Negroni at The Four Seasons iconic Park Lane Bar, for a luxury lifestyle collaboration to celebrate Father’s Day and a new season in London.


Two glasses of Negroni cocktail

Two of Mayfair’s most famous streets and historic luxury brands – Four Seasons Hotel London at Park Lane and Huntsman Savile Row – announce a new lifestyle collaboration to celebrate Father’s Day on June 20th and a new season in London. Given a mutual dedication to global luxury, product excellence,  and the British lifestyle, the two brands are proud to present a collaboration celebrating the famously refined and distinct London style.  

The popular Custom Negroni Trolley at The Four Seasons Park Lane Bar boasts six different house-made vermouths and cocktails inspired by world travels, and it seemed only fitting that Huntsman would inspire a special seasonal Negroni all of our own. Sharing a mutual love of international travel and passion for elevated lifestyle, you can experience for a limited time the flavours of The Huntsman Negroni. The new gin-based cocktail will feature classic Negroni ingredients, reflecting the timeless style that Huntsman exudes, with a specially blended ’Huntsman house’ vermouth created by Bar Manager Ivan Arena, and finished with notes of Amarena cherry and black pepper. Presented on the Negroni  Trolley dressed in Huntsman’s iconic tweed and served with a signature Four Seasons logo ice-cube,  The Huntsman Negroni is set to be a new classic. 

Showcasing both brands as masters of tailor-made luxury service, guests can also share their taste preferences to personalise The Huntsman Negroni, reflecting the bespoke nature of the famous tailoring house and Four Seasons world-renowned service excellence. Park Lane bartenders will serve guests in style, wearing bespoke bowties made from Huntsman house tweed. 

“I’m so pleased to collaborate with such a well-respected luxury British brand that truly aligns with our elegant style, bespoke service and luxury brand values. I created The Huntsman Negroni with the  Huntsman man and woman in mind – refined, classic, yet full of surprises!”

Ivan Arena, Bar Manager,  Four Seasons Hotel London at Park Lane 

Experience The Huntsman Negroni at Four Seasons Hotel London at Park Lane

Shop The Huntsman Father’s Day Gift Guide

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